Boulder, CU- All will remember a selection Sunday when schools were anticipating their rankings in the College Football Playoff. In Colorado they could care less this year because they have a new coach to meet at the tarmac and greet the next head coach for the Buffaloes.
Yes, all the rumors were true, the electrifying Deion “Coach Prime” Sanders is now the 25th full time football coach. Deion is also the third black coach in a row the Athletic Director Rick George had hired.
The room lit up so bright in the Colorado press room because now the Prime Effect was already beginning. How fitting that this announcement took place on a Sunday. Coach Prime said George’s call was confirmation not a vision or sales call.
It’s really not a strange place for Coach Prime to be led to, under the rubble is still a firm foundation that was built by Bill McCartney who was a leader of men. McCartney was the founder of Promise Keepers the men’s ministry. On the football field he led the Buffaloes to their only National Championship in 1990.
Coach Prime is on a mission to build Colorado back to college football dominance. Next year on selection Sunday will the Buffaloes being glued to TV set or internet updates to see where the rank in last regular season ranking.
“As you know I have work to finish in Jackson Mississippi,” said Coach Prime “ We gotta win this championship. (JSU)”
Just from these statements alone how can one say the Coach Prime has left Jackson State University, high and dry? What coach gets a new job, talks with his former team like a man and have the University’s confidence to allow coach to finish what he started. Who was the last coach to hold two jobs at the same time….
Coach Prime opening speech to JSU stated, we can win SWAC Championships, I Believe that our commitment to academic excellence can continue, I Believe we can sell out 60,000, if we unite together.
Why can you be made at man who brought two SWAC Championships, signed the No 1 recruit in the class of 2022, raised the academic level of the whole football team, selling out the stadium every Saturday by bring the tailgaters and more inside.
Let’s look at some numbers and cents, Prime donated half his salary back to JSU to pay his assistant coaches, raised money to upgraded the facilities, brought in Under Armor to outfit the team, inked a sponsorship with American Airlines for away games vs old bus travel. The general economy has seen triple digit rise that has been enjoyed by most business owners.
- Four Home Games: Approximately $16.2 million in revenue was generated for Jackson businesses. A drastic increase from $7.2 million in 2017.
- 2022 SWAC Football Championship: Approximately $8 million in revenue generated.
Did Coach Prime deliver….. No one but Deion himself could image that all this would take place but he Believed something good was going to come by him being in Jackson. Just think if more folks would have come on board and caught what Coach Prime was doing… All he asked was can we unite?